Tuesday, February 21, 2006


Superb! The copy says "It grips where other tires won't".
Credit: McCann-Erickson Belgium
AD: Laurie Lacourt
Copy: Grégory Defay
Photographer: Bernard Bertrand
Spl. Credits for david Blake for sending the Ad!
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3 comments:

  1. Swathi Sambhani aka Chimera12:11 AM

    how come i dun see all these nice ads on the billboards here at Belgium??

    ReplyDelete
  2. Neodawn7:49 AM

    If the ad is for an adhesive (Like Fevicol), I can understand. But for a tyre?
    If it is a slippery surface instead of a sea-saw, maybe then the tyre will fit into the ad.

    ReplyDelete
  3. Anonymous10:39 AM

    I think it's fucking brilliant!

    ReplyDelete