Saturday, December 03, 2005



Words take you closer! A campaign done by BBDO for ACME Books. Rocking Art!

2 comments:

bharath said...

arvind can u explain me what does this ad want to convey!!i looks like greek and latin for me...

Arvind said...

barath, Its the experiece when you read a book. It says that words will take you closer to the imagination than anything. The Campaign depicts how close you go when you read a thriller. You watch from the killers eye, from the nose, from the mouth...