Agency: JWT, Atlanta, USA Executive Creative Director: Carl Warner Art Director: James Robinson Copywriter: David Cohen Photographer: Lucas Doran Cosgrove
It seems that this type of ads are not effective. Harm by smoking is great, but the real reason to quit is that there are NO useful aspects of smoking. If you think that smoking helps you to think, relax, or feel balanced you are wrong. Smoking make you free from addiction for 30 min. or less then you start thinking about next "dose" again. Quit Smoking Pro
Well, the ad doesn't really appeal. One friend of mine from US went to Singapore and found out that their cigarettes pack contains really awful photos of smoking related illness effects like rotten teeth and such.. I say if I were the smoker, I may think twice about smoking one.
I am Arvind. Presently living in chennai. Smitten by the creative bug a decade ago, I have been treading the hallowed grounds of advertising ever since. A keenness to broaden my horizons is now making me look towards distant lands. Flexibility and an innovative mind have kept me in good stead over the past few years. With the constant churning of quality communication being the bane of many a creative fellow, I have realized the value of observation. There never is a dearth of ideas around us. As long as I keep my eyes open and my mind alert. Challenges. Ahwhat would life be without them. One thing is for sure; wed never feel alive without them. And what sense does it make living if you cant feel alive. And the greatest challenge that faces me on the professional front at this point of time is landing a job as an art director in Chennai. The very point of writing this is to get noticed. By you, of course. Now if I havent impressed you (considering you have reached this part of this letter) nothing will. So writing further would be in vain. So what do I do now??? Let me tell that i have done a short film and couple of ad films too...
3 comments:
It seems that this type of ads are not effective. Harm by smoking is great, but the real reason to quit is that there are NO useful aspects of smoking. If you think that smoking helps you to think, relax, or feel balanced you are wrong. Smoking make you free from addiction for 30 min. or less then you start thinking about next "dose" again.
Quit Smoking Pro
Well, the ad doesn't really appeal. One friend of mine from US went to Singapore and found out that their cigarettes pack contains really awful photos of smoking related illness effects like rotten teeth and such.. I say if I were the smoker, I may think twice about smoking one.
Brian
huh! great image to use! tnx!
Stop Smoking
Stop Smoking
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