Body Worlds Exhibition in Toronto, did an ad on the elevator doors which says “look inside” and when the doors open, you see the parts of the inner body. Smart!
The purpose of this donation box done by FCB Ulka was to give people the sense of achievement while donating for a noble cause. Every coin dropped raising the plate of the books symbolizes their effort in raising the child literacy.
This series of ads was run as a campaign by the Church of Singapore to get more people to attend church services on Sunday. They ran a press campaign along with an outdoor one. These ads are from their press campaign. By all accounts , the campaign was a roaring success. Got people back to Church in the droves. Amen!
Thursday, February 16, 2006
A nice campaign done for Durex. Credit is for McCann Erickson Brussels.
Hilarious! Read this before you see it! This is an tv ad for a opticals and the copy says "She needs glasses"! Absolutely 'A' Rated!
Simple and brilliant!
Tuesday, February 14, 2006
This absolutely brilliant piece of Guerilla Communication was done by McCann Erickson in SL and was inspired by the thirsty crow story. Every coin dropped into this box increased the amount of water dispensed by it. Great thought for the Tsunami Fund sponsored by Western Union Money Transfer, Sri Lanka.
Monday, February 13, 2006
This creative was sent to me by Sambhit of Vyas Gyanetti. Pretty effective. Gud Work Guys.
Thursday, February 09, 2006
Soooper!
Monday, February 06, 2006
Amul - A dairy product from India, who has been consistently maintaining the illustrated campaign over the years about tpoical issues of the nation. I have published some of them which I really liked.