The pressbook was bound with a cover made of special paper containing seeds. As we aroused it , after a couple of weeks, the seeds begun to grow and turned the piece into a real jungle book.
Agency: Zapping, Madrid
Creative Directors: Uschi Henkes, Urs Frick
Copywriters: Urs Frick, Mercedes Lucena
Art Directors: Uschi Henkes, Ana Casanova, Marcos Fernandez
Client: Buena Vista International, “The Jungle Book 2″ Press Book