An intersting piece of work. The copy says "You can have the tan you want. Choose yours." Idea for a sun tanning lotion. A bus shelter poster with a built-in light dimmer which makes the model’s tan change colors.
Agency: DDB, Brazil; CW: Aricio Fortes, AD: Rodrido Mendes, CD: Sergio Valente, Julio Andery. Via
1 comment:
the best ideas are the simple ones.
congratulations.
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