Thursday, April 06, 2006




Stunning and powerful! The headline reads (...i think) something to the effect of "If you smoke a cigerette, the cigerette smokes you". Really superb!

3 comments:

Anonymous said...

it actually says:
you don't smoke the cigarette - the cigarette smokes you"

great ad ;)

Anonymous said...

There's an agency in Seattle, Washington that developed a tagline very similar to this several years ago. The whole "tobacco smokes you" idea is pretty powerful.

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