Tuesday, February 21, 2006


Superb! The copy says "It grips where other tires won't".
Credit: McCann-Erickson Belgium
AD: Laurie Lacourt
Copy: Grégory Defay
Photographer: Bernard Bertrand
Spl. Credits for david Blake for sending the Ad!
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3 comments:

Swathi Sambhani aka Chimera said...

how come i dun see all these nice ads on the billboards here at Belgium??

12:11 AM
Neodawn said...

If the ad is for an adhesive (Like Fevicol), I can understand. But for a tyre?
If it is a slippery surface instead of a sea-saw, maybe then the tyre will fit into the ad.

7:49 AM
Anonymous said...

I think it's fucking brilliant!

10:39 AM

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