Take a Shower!

Alex Redmond from New Media Strategies sent me the winner has been announced for the Young Creatives Competition: Film sponsored by Nokia Nseries that was part of the recent International Advertising Festival in Cannes, France. Italy ran away with this year’s medal Now that the contest has concluded, there is some great footage both at the competition’s site as well as the reality-TV style footage on YouTube (http://www.youtube.com/user/localtheory). The YouTube videos include John Jackson from MTV explaining to the 20 teams their 48-hour mission, all 20 team submissions and some very interesting interviews with marketing icons, like Bob Scarpelli, who talks about the state of mobile advertising. In true documentary style, there is some hilarious behind-the-scenes footage at the YouTube page also, that you won’t find anywhere else.